Unveiling the Secrets to Snagging the Perfect Domain Name for Your Business

Unveiling the Secrets to Snagging the Perfect Domain Name for Your Business

So, you’ve got this brilliant business idea, but now you need the online real estate to make it official. The first step? Picking a killer domain name. It’s not just an address; it’s your brand’s digital identity. Choosing one isn’t just pulling phrases out of a hat; it’s a strategic move. Here’s how to nail it:

white printer paper beside silver macbook

1. Keep it Short, Sweet, and Simple
Length matters, folks! Shorter names are easier to remember and type. Imagine yourself typing “ilovemagicalunicornstoys.com” every time. Exhausting, right? Opt for brevity and clarity.

2. Easy as ABC (Alphabets, that is)
Ponder over spelling. Go for words that are easy to spell and avoid tricky homophones. You don’t want people ending up on a completely different site just because they spelled your domain wrong.

3. Be .Committed
While creative domain extensions exist (.tech, .guru, .ninja), sticking with the classic “.com” is generally your best bet. It’s what people default to when typing in a web address.

4. Keywords: Friends or Foes?
In the good ol’ days, jamming your domain with keywords could boost your SEO. But now? Meh. Sure, it’s nice if it fits, but don’t force it. The user experience reigns supreme.

5. Unique is the New Cool
Standing out in a sea of websites is the name of the game. Make your domain name unique—think outside the box without wandering into Confusionville.

6. Future-Proof Your Name
Picture your business in 5 years. Will your domain name still make sense if you expand your offerings or shift your focus? Plan for growth, buddy!

7. Say No to Hyphens and Numbers
Hyphens? Numbers? Say “adios.” They make things awkward when telling someone your domain name aloud. “Is that ‘5’ or ‘five’?” Avoid the headache.

8. Protect Your Brand
Securing social media handles that match your domain is a smart move. Consistency across platforms strengthens your brand.

9. Do Your Homework
Before committing, do a quick search. Make sure the name isn’t trademarked or copyrighted. You don’t want legal hounds nipping at your heels.

10. Test the Waters
Run it by your friends, family, the neighbor’s cat—get feedback. What’s clear to you might be gibberish to someone else.

Selecting a domain name is no walk in the park, but it’s a crucial piece of the online puzzle. Your domain is the welcome mat to your business—it’s the first impression. So take the time to find a name that represents your brand and resonates with your audience.

Take a breather, sip your coffee, and brainstorm. The perfect name might not hit you in a lightning bolt of inspiration, but with a bit of creativity and these tips, you’ll land a domain name that’s as catchy as your business deserves.

Website mistakes and how to fix them

Website mistakes and how to fix them

MC900385439I came across this article on Six Deadly Website Sins and How to Fix Them by Daniel Threlfall.  Daniel brigs up some good points that we make every effort to avoid when creating websites.

Six Deadly Website Sins and How to Fix Them

Articles and Editorials
It ain’t easy being an Internet professional. It seems like technology is always advancing too fast, the rules are changing too often, and there are a few too many things to remember to do all at the same time. In this article, we’ve simplified things for you. Here are the biggest Internet no-nos. Are you violating any of them?
Click to Read Six Deadly Website Sins and How to Fix Them
The 5 Logo Tips Everyone Should Know

The 5 Logo Tips Everyone Should Know

It really doesn’t matter if you are creating the logo yourself or working with a designer or developer. The fundamentals and basic rules to a good logo design are the same for all. Here is a small checklist for creating a nice logo is short and simple and as follows.



1. Be At One With Your Target Audience

Create an image that correlates with your market. Do you have a hi-tech blog? Sharp shapes are the way to go. Hard angles. Avoid soft curves. You want to suggest intuitiveness. Do you offer a service? Do the exact opposite. Round and neat elements relay a friendly message and communicates creativity. Business to Business? You might want to incorporate both styles and even implement a personal image in as well.

2. Creativity Is key

Merge different elements to create your brand. Many logos use shapes that are easily recognizable. Others reply on a specific font. Others put stock in a color scheme. Always remember the elements you put into your logo rely on many factors, such as the type of market your company belongs to, the products you sell as well as the look of the characters that make your company name.

3. Be Original

If you are original you stand on a mountain amongst your peers. Look at the niche your working around. What can you do to make yourself stand out from everyone else? You need a logo that stands out from the crowd. Something to distinguish you from everyone else and aid into remembering your company and or product.

4. Keep it Simple

I can not stress the word clean enough. Be transformable to as many platforms as possible and keep social media in mind. Keep information down to small details and remove clutter. This is something that can go to print or is going, keep that in mind. You want it to look nice in front of both light and dark backgrounds. it will ensure readability and give a cleaner appearance over all.

5. Practical Practical Practical

Your Logo should be easily viewable in all sizes. Keep the long term in mind. It wouldn’t hurt to view in all browsers and resolutions as well. You want this thing to withstand all of the new trends.

These 5 basic steps will aid you in creating a logo that should meet and beat the requirements of your company and help it grow.

Article Source: http://EzineArticles.com/expert/David_M_Becker/1432025

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